RuiRen-Cool , It's 4 U.
It's a geat Mix between Hip Hop RNB style with the Reunion Island dope vibes.
RUI REN COOL (huì hèn cool) it's a chinese language expression to say "DOPE"
The team always uses this expression to describe our style.
So we decided to keep it and make it as our brand name.
We knows that we have a great style. And unfortunately we don't have enough funds to create the full collection.
This is why we decided to go fund via a crowdfunding campaign on KISSKISSBANKBANK
1 Tropical girl from Reunion Island and 4 Chinese Boys from China Mainland .
This is our dream team.
We are living in Beijing.
The boys didn't know anything about Reunion Island, but it is their dream to go.
I show them some videos and pictures about the Island.
And after many brainstorming we came out with this collection.
Fani obviously the "boss"
Kevin, Victor and Dave are designers.
We decide to relocate the project on Reunion Island Because we want to go back on this island to complete the collection with some local crafting to bring a uniqueness in our style.
Why fund it?
1000 European dollars To suscrib at the Fashion Week.
1500 European dollars to make our patterns with the factory.
2500 European dollars to buy all of the Fabrics made with Bamboo. + KissKissBankBank 's commission.
This is our first target
The team visited personnally these factory where our garnments will be made.
we checked all aspect of these factory and their policy about their employees
This sketch is about a bagpack big and strong enough to carry a game console without any damage.
with the natural colors
An other version
If our campaign is succesfull and beyond. It will be possible for all of us to suscrib and go to the Hong-Kong Fashio Week in September.
The Chinese Boys never takes a flight in their life. it will be their first time.
5000€ : Our firts target
WITH 7500€ : It will be possible for us to have an office space bigger than what we have now. because we are 5 persons in 10 square meters.
WITH 10 000€ : It will be possible for us to hire a professional photographer and our own models to promote our brand.
WITH 15 000€ : First the whole team will go to the Fashion Week. And after we will have enough funds to create our e-commercial website and make a commercial video to spread on social media.
Thank you to help us. time is ticking. only 23 days now.