Don't you think fashion can be stodgy sometimes ? Always the same styles, always the same bodyshapes ..
What if we could just freshen up all that ?
My little fashion cocoon
WeAreTheModels.co is a brand new website where more than 300 fashionista of all sizes share their best outfits and fashion finds with you. What for ? To inspire you, to guide you and to remind you every single day that you're just gorgeous as you are.
This fashion community really looks like you. Like in a nice basket of fruits and vegetables, our Models come in every style, shape, size and colour. Whether they're thin, curvy, petite or tall, white, black or rainbow, the Models are just like you : naturally beautiful !
Let's change fashion
Sometimes it feels like fashion can never get enough of thinner, younger, sportier, whatever (and photoshop, too). Whether you're a top-model, an it-girl or just a normal woman like you and me, fashion seems to be always kind of angry at you. Isn't it frustrating ? Because in the end, we all love fashion, do we ?
We Are The Models was born to show and tell one simple thing : fashion is about style and nothing else. Whether she's tall, small, thin or curvy, young or old - every woman is different and beautiful in her own way. There's just no point in lumping us all together. At We Are The Models, we celebrate style and beauty in every way.
Charlice, Iris, Alexandra and Charlène, 4 cool girls, all proud members of We Are The Models (picture by Clara Daubin)
A website to be inspired by women like me
Maude, the girl behind the project, always struggled with shopping. Jeans that never fit, dresses too short or too tight... To solve this problem, she used to just buy the same clothes as her fashionista friends that had more or less the same bodyshape.
Well, We Are The Models is just like that, but online : a website to discover & shop the outfits of stylish women that look like you.
On WeAreTheModels.co, not only do you discover the outfits of real women as well as their latest finds, but you can also sort all this by style and morphological resemblance .
The result of many months of top-secret development (okay, not that secret), this body-matching feature is unique and really simple : just enter you height, weight and usual clothing size and shazam! you get a personalized selection of all the outfits posted by girls that actually look like you. Cool, right ?
A website to shop outfits my size
On WeAreTheModels.co, you can browse outfits, but you can also shop them ! All the Models (the members of our community) "tag" their looks with identical or similar clothes as the ones they wear, and also provide the size. In 2 clicks, you can find and shop the perfect look for your style and bodyshape !
So where are we now ?
Today, after just more than a year after Maude, Bertrand, Clément, Josselin & Alain launched the project, we already developed 2 versions of our platform and gathered more than 3000 members, including 300 Models of all sizes. Every day, they post their outfits to inspire thousands of women like you and me - women that want just one thing : feeling pretty without getting worked up.
Today, we need you. We're making a real change to fashion and to the way women see themselves. We're making it for real, and for good. Come on and take the ride with us !
Clément (who's in charge of computer stuff), Maude (who's in charge of making you and the Models happy) and Bertrand (who's in charge of making Powerpoints and Excels)
By the way, did you see our teaser ?