HARDI Magazine - #2 issue
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<a href="http://www.hardimagazine.com/" target="_blank">http://www.hardimagazine.com/</a></p>
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<strong><u>WHAT IS HARDI ?</u></strong></p>
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HARDI is an <strong>interactive</strong> and <strong>avantguard</strong> iPad only magazine.</p>
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It explores a brand <strong>new creative field</strong>, mixing photography and video <strong>with motion and interactive add-ons made possible by tablets.</strong></p>
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We invite you to take a look at our first issue dedicated to dance, by downloading our iPad app for free: <a href="https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=649382245&mt=8" target="_blank">here !</a></p>
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HARDI came up with a viewpoint, that technical innovation must be at the service of creation. It was imagined, created, and <strong>put together by talented digital image and innovative professionals</strong>. Craftsmen of beauty, modernity, and precision that with their iconoclastic inspirations, created an aesthetic mix bringing together photographers, videomakers, writers, arti directors around <strong>creation as the only value.</strong></p>
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HARDI is an audacious project, which hopefully foreshadowes a promising future for our creative industry !</p>
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<a href="http://www.hardimagazine.com/" target="_blank">http://www.hardimagazine.com/</a></p>
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<strong><u>WHY HARDI ?</u></strong></p>
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HARDI comes from an era where tablets started to sell more than computers and when this break changed consumer’s and media’s behaviours. We imagined <strong>tomorrow’s editorial and advertising fashion and luxury contents</strong>, in order to bring readers a <strong>new user experience.</strong></p>
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HARDI was brought up by the acknowledgement that the magazine industry is on the wake of a major revolution and that app contents for magazines barely take advantage of all these new interactive and movement possibilities. HARDI matches this <strong>need for opening and revival in Photography.</strong></p>
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<a href="http://www.hardimagazine.com/" target="_blank">http://www.hardimagazine.com/</a></p>
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<a href="http://www.hardimagazine.com/" target="_blank">http://www.hardimagazine.com/</a></p>
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HARDI is, above all, a research and development project which needs a lot of investments. The KissKissBankBank funds will primarily serve our app development costs.</p>
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The funds will allow us to imagine more interactive and innovative contents. We estimate these development costs with all the interactive modules at about 20.000€, and our first goal is to finance at least half of it.</p>
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Our second goal is also to produce more beautiful images with the help of our contributing photographers and directors as well as all the art directors, stylists, decorators, hair-dressers, make-up artists, artists, models without whom our images would never exist. It would only be fair to retribute them in their right value for their essential participation in the creation of our magazine.</p>
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<strong>HARDI Magazine and all its contributors need your support !</strong></p>
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<a href="http://www.hardimagazine.com/" target="_blank">http://www.hardimagazine.com/</a></p>
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