Louise Prince Thomassin: Soulwear

<h2 style="text-align:center"><strong>The origins of the project</strong></h2> <p>&nbsp;</p> <p>This project started to grow in my mind after a course in a Fashion school. My teacher had explained&nbsp;to us the main reason of model&#39;s thinness: it is <strong>more practical to create clothes when you don&#39;t have to think about curves !&nbsp;</strong>&nbsp;This why, in the fashion industry, models can be&nbsp;referred to as: <strong>&quot;Coatracks&quot;.</strong></p> <p>&nbsp;</p> <h3 style="text-align:center"><em><strong>Basically, a body that would take up &quot;too much space&quot; can slow down and be a constraint to creation.</strong></em></h3> <p style="text-align:center"><iframe allow="autoplay; fullscreen" allowfullscreen="true" frameborder="0" height="244" scrolling="no" src="https://cdn.embedly.com/widgets/media.html?src=https%3A%2F%2Fgiphy.com%2Fembed%2Fl0HlCyabSLKhVuwRG%2Ftwitter%2Fiframe&amp;url=https%3A%2F%2Fmedia.giphy.com%2Fmedia%2Fl0HlCyabSLKhVuwRG%2Fgiphy.gif&amp;image=https%3A%2F%2Fi.giphy.com%2Fmedia%2Fl0HlCyabSLKhVuwRG%2Fgiphy.gif&amp;key=8b7d8dd6504d41af9a77662672aabc2a&amp;type=text%2Fhtml&amp;schema=giphy" width="435"></iframe><strong>This outdated state of mind gave me the will to create a fashion brand centered on the models&#39; sensibility. </strong>I then decided to form a model team that would not just be bodies, but <strong>humxns in all of the beauty of their shapes, personalities, belongings, fragilities...with no constraints.</strong></p> <p>&nbsp;</p> <p>Each model has its own stylistic world and story to tell <strong>which you might relate to.</strong></p> <div class="k-ResponsiveIframeContainer"><iframe allow="autoplay; fullscreen" allowfullscreen="true" frameborder="0" height="232" scrolling="no" src="https://cdn.embedly.com/widgets/media.html?src=https%3A%2F%2Fgiphy.com%2Fembed%2FxT8qB4sxu3PzsrvOA8%2Ftwitter%2Fiframe&amp;url=https%3A%2F%2Fmedia.giphy.com%2Fmedia%2FxT8qB4sxu3PzsrvOA8%2Fgiphy.gif&amp;image=https%3A%2F%2Fi.giphy.com%2Fmedia%2FxT8qB4sxu3PzsrvOA8%2Fgiphy.gif&amp;key=8b7d8dd6504d41af9a77662672aabc2a&amp;type=text%2Fhtml&amp;schema=giphy" width="435"></iframe></div> <p>&nbsp;</p> <p>&nbsp;</p> <hr /> <h2 style="text-align:center"><br /> <strong>The models</strong></h2> <p>&nbsp;</p> <p>Any person interested by this approach could respond to the casting call:&nbsp;</p> <p><img alt="" src="https://d3v4jsc54141g1.cloudfront.net/uploads/project_image/image/560700/EN-1545126976.jpg" width="100%" /></p> <p>&nbsp;</p> <p>In this creative process, the relation I have with the models has to be all about sharing and connecting, so that&rsquo;s why the questions asked to the applicants during the casting sessions <strong>revolved around introspection </strong>in order to really learn about them.&nbsp;</p> <p>&nbsp;</p> <p><strong>The model team was born !</strong></p> <p style="text-align:center">&nbsp;</p> <p>You will have&nbsp;to wait the end of January 2019 to start to get to discover them through their video portraits😉...</p> <p>&nbsp;</p> <p>&nbsp;</p> <p>&nbsp;</p> <h3 style="text-align:center"><strong>&laquo;&nbsp;The style is in the concept&nbsp;&raquo;</strong></h3> <h3>&nbsp;</h3> <p><strong>&quot;What do clothes inspired by models would&nbsp;look like?&quot;.</strong> Well, like clothes inspired by the uniqueness of every one of us.</p> <p>&nbsp;</p> <p>We all know that fashion is a cycle, but <strong>there is more to our influences than mere trends.</strong></p> <p>Our models get their inspiration as much from <strong>Rihanna than their grandma, as much from Jeanne Damas than the 2000&#39;s Hip Hop style</strong>...or they would like to. Because some of them told me they were <strong>refraining from wearing shorter, tighter,&nbsp;&quot;edgier&quot; clothes</strong> as it seems that one need to have a&nbsp;hourglass shaped body for certain clothes or that a &quot;different&quot; style would bring toxic gazes...</p> <p>&nbsp;</p> <p style="text-align:center"><strong>The clothes will be created in the image of what the models would wear if&nbsp;society&#39;s&nbsp;oppressives norms no longer existed&nbsp;!&nbsp;</strong></p> <p style="text-align:center"><iframe allow="autoplay; fullscreen" allowfullscreen="true" frameborder="0" height="390" scrolling="no" src="https://cdn.embedly.com/widgets/media.html?src=https%3A%2F%2Fgiphy.com%2Fembed%2FumBWR2dPkTnC8%2Ftwitter%2Fiframe&amp;url=https%3A%2F%2Fmedia.giphy.com%2Fmedia%2FumBWR2dPkTnC8%2Fgiphy.gif&amp;image=https%3A%2F%2Fi.giphy.com%2Fmedia%2FumBWR2dPkTnC8%2Fgiphy.gif&amp;key=8b7d8dd6504d41af9a77662672aabc2a&amp;type=text%2Fhtml&amp;schema=giphy" width="435"></iframe></p> <p style="text-align:center">&nbsp;</p> <hr /> <h2 style="text-align:center">&nbsp;</h2> <h2 style="text-align:center"><strong>The&nbsp;values of the brand</strong></h2> <p>&nbsp;</p> <p>&bull;Designs <strong>from the models,</strong> not the clothes.</p> <p>&nbsp;</p> <p>&bull;<strong>No animal-derived materials</strong> used et most of the components will be <strong>plant-derived.</strong></p> <p>&nbsp;</p> <p>&bull; No exclusion: sizes go from 32 to 60.</p> <p>&nbsp;</p> <p>&bull;Clothes have <strong>no genre</strong>: only style counts !</p> <p>&nbsp;</p> <hr /> <p>&nbsp;</p> <p>&nbsp;</p> <p style="text-align:center"><img alt="" src="https://d3v4jsc54141g1.cloudfront.net/uploads/project_image/image/561137/The_team-1545326167.png" width="100%" /></p>