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XPAND Declaration | Privacy Protection Solutions for Children and Parents

Just Wear It! Privacy Solutions for Children and Parents

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XPAND Declaration | Privacy Protection Solutions for Children and Parents

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You and Your Children Need Also the "Freedom Not to Be Posted"

Aren’t you uncomfortable with photos of yourself being uploaded to SNS without your knowledge?
It's especially annoying when children's photos are uploaded without permission.
Once the photos start flowing on the net, you can't control them yourself.
If you could say "Don't Upload Me" in the photo ...

"XPAND Declaration"™ is a new platform where you can declare how your photos should be treated. The T-shirt we introduce here is XPAND Declaration’s first product.

How to Use

Point the XPAND Code® at the Camera

Bring your right, left, or both arms forward. The slit-shaped barcode "XPAND Code" on the sleeve of the T-shirt will be visible from the front. Please use this pose so the camera can capture the XPAND Code.


Read XPAND Codes with Smartphone

Read with a smartphone app that supports XPAND Code. XPAND Codes can be read directly off of a person, and off of a person in a photo.


You Can See the Declaration

"Don't Upload Me" is displayed on this product. Responses are not limited to smartphones. Messages in JSON format can also be returned to other servers via exchange with the XPAND Code server. 

What You Can Do with This Product

Currently, two services are available:

  • Declaration displays on smartphones
  • Declaration notifications in JSON to other servers

What We Aim to Realize in the Future

With current AI technology, it is easy to identify and read XPAND Codes in images, to extract only people wearing the T-shirts, and to process their images.
In other words, many ICT companies can immediately begin reading XPAND Codes in photos and videos, and automatically process your portrait according to your declaration.

Looking ahead, we want to involve various people and companies and realize the following in the near future. 

Most Advanced SNS - A warning appears if you try to upload a photo that contains the "Don't Upload Me" declaration.

Most Advanced Search Engine - Photos containing the "Don't Upload Me" declaration will not appear in search results, and their cache will be deleted.

Most Advanced Smartphone - A warning will be displayed if you try to photograph a person displaying the "Don't Upload Me" declaration.

Most Advanced Camera - The camera will blur any person you try to photograph who is displaying the "Don't Upload Me" declaration.

Most Advanced Photo Processing Software - The "Content-Aware Fill" command automatically removes people who are displaying the "Don't Upload Me" declaration.

First, we will launch this product in the form of a T-shirt, but by this summer we will release an XPAND Code issuing service that supports "XPAND Declaration". Anyone can attach XPAND Codes to anything, so you can make "Declarations" on various products. 

What is XPAND Code ?

XPAND Code is a spatial link born from information design work in public transportation. It is a reinvention of the traditional EAN code.

Unlike QR codes, they have a slender shape, so they fit easily into various designs and are easy to read from long distances.  

Smartcity with QR codes vs XPAND codes (simulation)

 

Tests at Japan’s largest football stadium recorded successful readings at 215m.

 
In addition to cities and transportation, they are now being used for sports.
 
  
 
Curling Team and XPAND Code Collaboration

Curling Team and XPAND Code Collaboration 

 
 
 
Connected Table Tennis Table (reference exhibit)

Connected Table Tennis Table (reference exhibit) 

 　
　　
 
 
We were highly evaluated by the Japanese Government, the Tokyo Metropolitan Government, etc. We participated in exhibitions in Berlin(TechRadar article), Jakarta, Munich, and Tokyo from late 2019 to early 2020, and are in cooperation with companies and organizations in China.
 
IFA Berlin 2019 Japan Pavilion

 IFA Berlin 2019 Japan Pavilion

　　
　　

 
ISPO Munich 2020 Tokyo Pavilion

 ISPO Munich 2020 Tokyo Pavilion

Five Different Reward Items






 

T-shirt Features

  • 100% cotton (Mixed Gray is 90% Cotton / 10% Polyester)
  • 5.6 Oz. weight, Flat knit Japanese quality (manufactured in China and ASEAN)
  • Selection of 10 sizes and 15 colors
  • XPAND Codes uses silk screen printing for superior quality
  • Limited “The First Edition” tag

We will take your orders for colors and sizes after completion of the campaign.

Flat Knitting

　　
　　

XPAND Code and "The First Edition" Tag

　　
　　

　　
　　

Please refer to the samples below for T-shirt colors.
*Please note that the colors as they appear on the screen may differ from actual products















Allocation of funds

We have set a goal of 50 pre-orders as our initial goal.
In addition, we plan to add rewards and begin development of new products when 100 and 150 pre-orders are achieved, respectively.

Cost Structure

Timeline

 

Choose your reward

For €9

Backers List Inscription Pack

We will permanently include your name in The First Backers List on the Declaration page to show our appreciation. Of course, only if you want. Your name can be linked to any desired URL, such as your SNS or blog. Inscription of your name on The First Backers List Link to desired URL from The First Backers List
  • Delivery June 2020

For €19

Digital Pack

In addition to the benefits of the Backers List Inscription Pack, you will receive the "Don't Upload Me" declaration XPAND Code in SVG format. You can print it yourself and attach it onto anything you want. Inscription of your name on The First Backers List Link to desired URL from The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file)
  • Delivery June 2020

For €35

Single Pack - Early Bird (10%off)

In addition to the Digital Pack rewards, you will receive one "The First Edition" T-shirt. You can choose from a selection of 10 sizes and 15 colors. Inscription of your name on The First Backers List Link to desired URL from The First Backers List Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) "The First Edition" T-shirt
  • Availability: 4/4
  • Delivery June 2020

For €39

Single Pack

In addition to the Digital Pack rewards, you will receive one "The First Edition" T-shirt. You can choose from a selection of 10 sizes and 15 colors. Inscription of your name on The First Backers List Link to desired URL from The First Backers List Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) "The First Edition" T-shirt
  • Delivery June 2020

For €62

Couple Pack - Early Bird (10%off)

Single Pack rewards for two people. You can choose from a selection of 10 sizes and 15 colors for each T-shirt. 2× Inscription of your name on The First Backers List 2× Link to desired URL from The First Backers List 2× Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) 2× "The First Edition" T-shirt
  • Availability: 4/4
  • Delivery June 2020

For €69

Couple Pack

Single Pack rewards for two people. Save 11.5%. You can choose from a selection of 10 sizes and 15 colors for each T-shirt. 2× Inscription of your name on The First Backers List 2× Link to desired URL from The First Backers List 2× Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) 2× "The First Edition" T-shirt
  • Delivery June 2020

For €74

Family Pack - Super Early Bird (25%off)

Single Pack rewards for three people. You can choose from a selection of 10 sizes and 15 colors for each T-shirt. 3× Inscription of your name on The First Backers List 3× Link to desired URL from The First Backers List 3× Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) 3× "The First Edition" T-shirt
  • Availability: 1/1
  • Delivery June 2020

For €89

Family Pack - Early Bird (10%off)

Single Pack rewards for three people. You can choose from a selection of 10 sizes and 15 colors for each T-shirt. 3× Inscription of your name on The First Backers List 3× Link to desired URL from The First Backers List 3× Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) 3× "The First Edition" T-shirt
  • Availability: 4/4
  • Delivery June 2020

For €99

Family Pack

Single Pack rewards for three people. Save 15.4%. You can choose from a selection of 10 sizes and 15 colors for each T-shirt. 3× Inscription of your name on The First Backers List 3× Link to desired URL from The First Backers List 3× Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) 3× "The First Edition" T-shirt
  • Delivery June 2020

For €299

Family + My Declaration Pack

In addition to the Family Pack, My Declaration can be customized to display any declaration you choose. Save 15.4% on the Family Pack of 3 T-shirts. With My Declaration you will also receive the XPAND Code SVG file and 3 T-shirts. You have a selection of 10 sizes and 15 colors to choose from for each of the 6 T-shirts. 6× Inscription of your name on The First Backers List 6× Link to desired URL from The First Backers List 6× Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) 3× "The First Edition" T-shirt Set your favorite declaration as “My Declaration” XPAND Code for My Declaration (SVG file) 3× "The First Edition" T-shirt for My Declaration
  • Delivery July 2020

Sold out

Reward featured

For €52

Couple Pack - Super Early Bird (25%off)

Single Pack rewards for two people. You can choose from a selection of 10 sizes and 15 colors for each T-shirt. 2× Inscription of your name on The First Backers List 2× Link to desired URL from The First Backers List 2× Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) 2× "The First Edition" T-shirt
  • Backer: 1
  • Availability: 0/1
  • Delivery June 2020

For €29

Single Pack - Super Early Bird (25%off)

In addition to the Digital Pack rewards, you will receive one "The First Edition" T-shirt. You can choose from a selection of 10 sizes and 15 colors. Inscription of your name on The First Backers List Link to desired URL from The First Backers List Any logo or banner can be used on The First Backers List XPAND Code for "Don't Upload Me" declaration (SVG file) "The First Edition" T-shirt
  • Backer: 1
  • Availability: 0/1
  • Delivery June 2020