A beautiful idea born out of an observation

One day, I wanted to offer my sister pyjamas but I never found the cosy and confortable yet pretty and feminine night wear I had in mind… Disappointed by too sexy babydolls or shapeless pyjamas, I returned empty-handed. I was also surprised that designers and brands explore so little the evening and night universe. It is probably at that moment that Point de Rosée was born in my mind. Create a brand that allows women to enjoy making up their night wardrobe as much as they do for their day wardrobe.

Several working years and happy encounters later, this idea has become reality. The night wear brand Point de Rosée was launched in October 2015.

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Point de Rosée, a unique concept to live nights in a different way

Point de Rosée offers night wear in line with your day look, in harmony with yourself. No need to turn into a fatal femme or to dress up as a retarded teenager !

And because our clothes are also super soft and confortable, Point de Rosée reveals natural feminity, wakes up senses and turns night into the most beautiful moment of the day.

Refined and elegant designs

Our ready-to-sleep collections are created in Paris thanks to a talented designer’s creativity and experience : Sophie Morin. Her obsession : restyle the ideal women wardrobe for night time, propose unexpected and feminine forms while offering the extreme confort necessary to sleep.

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Noble materials

Together, we choose the softest and most confortable materials. Each fabric is selected with high-standards : exceptionnal softness, machine-washable, no synthetic fibers, french or european origins. We also wish to bring to light french textile jewels : silk from Lyon, Calais lace, mohair from the Creuse area, so many treasures that decorate our clothes.

An invitation to travel

In love with travels, I want each collection to be inspired from a destination, close or far, with subtility and evocation. Each season, we restyle our Paris line, and we propose two other theme collections. This winter, we’ll take you to Switzerland and Vietnam.

Finally, we entrust manufacturing to portuguese workshops renowned for their know-how and professionalism.

A shopping interlude with friends

To distribute our collections, we have chosen home selling parties, but the 2016 version of it ! Because closeness is our guiding principle for our clothes’conception and production, it seemed natural to us to get closer to our customers to have them discover Point de Rosée. Nothing comparable to touching and trying to understand what pleasure it is to wear our clothes. Without the constraints of a store, shopping becomes a pleasure cruise.

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The nice story goes on

Today, Point de Rosée already means :

* 2 collections which have conquered hundreds of customers

* a website and an e-shop

* trust relationships with our free-lance designer and our portuguese manufacturers

* participations to trade shows

and we still have many challenges :

* make ourselves known, communicate, be visible

* internalize skills for better reactivity : graphic design, editorial content, digital marketing

* develop our distribution network

* produce faster and earlier

* keep on making you travel with dream ideas

Point de Rosée is a unique and different brand with inimitable style collections and a personalized link with customers. Our start is promising, our clothes are appreciated and, with your help, we’ll be able to go even further.

Point de Rosée, marque française de prêt-à-dormir