Support TOKEN's next collection

TOKEN Paris is a designer brand, founded in 2014 by three friends. TOKEN needs you to fund the 3rd collection Autumn Winter 16-17!

Project visual Support TOKEN's next collection
Successful
70
Contributions
12/02/2015
End date
€8,185
Out of €6,600
124 %

Support TOKEN's next collection

<p> Brazilian-born Elena and Nanjika, born in French Caribeans and raised in South Africa, met on ESMOD Paris benches. Early on, they nourished the desire of creating a brand that would gather their common universe but distinct backgrounds –</p> <p> Never forgetting that <strong>fashion is a joyful and playful game</strong>, allowing people to always reinvent themselves.</p> <p>  </p> <p> <img alt="Photo.png-2-1445534319" src="https://d3v4jsc54141g1.cloudfront.net/uploads/project_image/image/243742/photo.PNG-2-1445534319.jpeg"></p> <p>  </p> <p> The team was completed with the addition of Marie Figueredo as Managing director. In December 2014, the <a href="http://www.token-paris.com" target="_blank">TOKEN</a> family was officially born.</p> <p>  </p> <p> The first collection was introduced in FW15-16 was introduced during <strong>Paris Fashion Week</strong> in march 2015, and the second collection SS16 was shown in <strong>New York Fashion Week</strong> in October 2015 and Paris in September 2015.</p> <p> <img alt="150912_press-oxfordfashion-1445534453" src="https://d3v4jsc54141g1.cloudfront.net/uploads/project_image/image/243744/150912_press-oxfordfashion-1445534453.jpg"></p> <p>  </p> <p> The <strong>stage</strong> is a great inspiration for Token, inspired by the 80’s and its greatest style icons, such as Madonna, David Bowie, Freddy Mercury and Michael Jackson.</p> <p> It is for people who love experiencing through clothing, and <strong>express each chord of their personality</strong> through a different outfit. </p> <p>  </p> <p> <img alt="Capture_d__cran_2015-10-22___19.21.32-1445534534" src="https://d3v4jsc54141g1.cloudfront.net/uploads/project_image/image/243745/Capture_d__cran_2015-10-22___19.21.32-1445534534.png"></p> <p>  </p> <p> TOKEN has designed the stage outfits of <strong>cata.pirata</strong>, lead singer of <strong>SKIP&amp;DIE</strong>, a band born in the boiling Johannesburg and showed real know-how in pushing the boundaries.</p> <p>  </p> <p> <img alt="Capture_d__cran_2015-10-22___19.28.37-1445534965" src="https://d3v4jsc54141g1.cloudfront.net/uploads/project_image/image/243754/Capture_d__cran_2015-10-22___19.28.37-1445534965.png"></p> <p>  </p> <p> The rapper <strong>Cakes Da Killa</strong> also has worn TOKEN in the September issue of <strong>Eclectic Magazine</strong>.</p> <p>  </p> <p> <img alt="150913_cakes_da_killa_eclectic_magazine-1445534756" src="https://d3v4jsc54141g1.cloudfront.net/uploads/project_image/image/243750/150913_Cakes_da_killa_Eclectic_magazine-1445534756.jpg"></p> <p>  </p> <p> Now ready for the third season Token is looking for funding to help with the development of its new Fall-Winter 2016-17 season!</p> <p>  </p> <p>  </p> <p> <strong>How do we work?</strong></p> <p>  </p> <p> In a small room-atelier in the southern district of Paris, the creators of TOKEN work hard on the collections <strong>from A to Z</strong>. From research, sketches, pattern making, the conceptualisation of the collection is done <strong>in house by the TOKEN team</strong>. </p> <p>  </p> <p> <img alt="Capture_d__cran_2015-10-22___19.27.00-1445534852" src="https://d3v4jsc54141g1.cloudfront.net/uploads/project_image/image/243752/Capture_d__cran_2015-10-22___19.27.00-1445534852.png"></p> <p>  </p> <p>  </p> <p> Token works with partners that are specialized all over the world. From <strong>embroideries</strong> that are <strong>hand embroidered in India</strong> and special high frequency metallic transfers <strong>developed in Italy</strong>. All individual techniques come back to Paris to be finally put together and constructed by a small manufacturer, placed in a cute corner of the trendy Marais area, called L’Atalier. Thus making the final products of <strong>Token made in Paris</strong>.</p> <p>  </p> <p> Token also makes <strong>signature pieces</strong> for artistic clients, press and special orders, that are <strong>hand made</strong> and sewn by the designers themselves in their workshop.</p> <p>  </p> <p> <img alt="Capture_d__cran_2015-10-22___19.34.25-1445535301" src="https://d3v4jsc54141g1.cloudfront.net/uploads/project_image/image/243755/Capture_d__cran_2015-10-22___19.34.25-1445535301.png"></p> <p>  </p> <p>  </p>

Allocation of funds

<p> If we achieve our goal of 6 600€</p> <p> All donations will go towards developing the new collection, to be presented during the next Paris fashion week in March 2016. The money will be put into buying fabrics and materials to create the prototypes. As well as for funding the fabric work developments that Token makes with its abroad partners.</p> <p>  </p> <p> If we achieve 7 500€</p> <p> We will make a second prototypes of three signature pieces to be able to send to more press and stylists for shootings</p> <p>  </p> <p> If we achieve 9 900 €</p> <p> We will be able to pay for our next showroom to present the AW16-17 collection during Paris Fashion Week in March 2016</p> <p>  </p> <p> If we achieve 15 000 €</p> <p> We will be able to hire a press agent for 4 months to have more press releases before next fashion week </p>

Rewards

€10

  • 8 contributions
A Thank you on TOKEN’s Facebook page

Estimated delivery: November 2015

€25

  • 7 contributions
A big Thank you on TOKEN’s Facebook page + A TOKEN postcard signed by the designers

Estimated delivery: December 2015

€40

  • 11 contributions
A big Thank you on TOKEN’s Facebook page + A TOKEN postcard signed by the designers + A TOKEN’s Tote Bag with an exclusive print

Estimated delivery: December 2015

€50

  • 6 contributions
A big Thank you on TOKEN’s Facebook page + A TOKEN postcard signed by the designers TOKEN’s Tote Bag with an exclusive print + A Keychain

Estimated delivery: December 2015

€70

  • 1 contribution
A big Thank you on TOKEN’s Facebook page + A TOKEN postcard signed by the designers + A TOKEN’s Tote Bag with an exclusive print + A Token Christmas ornament + A Token’s key chain

Estimated delivery: December 2015

€100

  • 7 contributions
A HUGE thank you on TOKEN’s Facebook page + a TOKEN postcard signed by the designers + TOKEN bracelet + TOKEN’s Tote Bag with an exclusive print

Estimated delivery: December 2015

€150

  • 5 contributions
A HUGE Thank you on TOKEN’s Facebook page + a TOKEN postcard signed by the designers + TOKEN cap + TOKEN’s Tote Bag with an exclusive print

Estimated delivery: December 2015

€250

  • 2 contributions
A HUGE Thank you on TOKEN’s Facebook page + a TOKEN postcard signed by the designers + TOKEN cap + digitally printed unisex T-shirt

Estimated delivery: January 2016

€500

  • 2 contributions
A huge Thank you on TOKEN’s Facebook page + a TOKEN postcard signed by the designers + Customized Vintage jacket with hand embroidered TOKEN badge + digitally printed unisex T-shirt

Estimated delivery: January 2016

€1,000

  • 1 contribution
A HUGE Thank you on TOKEN’s Facebook page + A TOKEN postcard signed by the designers + A Leather embroidered TOKEN Jacket

Estimated delivery: February 2016

€2,500

A HUGE Thank you on TOKEN’s Facebook page + A TOKEN postcard signed by the designers + A total look TOKEN (jacket, pants & top)

Estimated delivery: February 2016

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